Definition of Anchor Text:

Anchor Text and html Anchor Text is simply the text that is used in a Hyperlink (link or backlink) from one URL to another. This of course holds true regardless of where the anchor text hyperlink points (It can point to a specific position on a page as well.) What this means is that you may have:

1. Internal links from one page (URL) on your web site to another supporting page (URL) on your Website.
2. An embedded hyperlink pointing within the same document on a webpage.
3. An outbound anchor text link from your web site to another web site that supports, or is related to your topic “outbound vote of confidence.”
4. Inbound Anchor Text hyperlink from another website to your website. This is known as an “inbound vote of confidence.”

There is a difference between the first two (1&2) and the second two (3&4.)  For the links you create with 1 &2, you do not need the full URL to create the anchor text link.  With 3 & 4, you are required to use the full URL address for the outbound or inbound links (to or from external pages on the Internet (it is called an absolute link))

EXAMPLES:

On Page Named Anchor Text Link Using the Name Attribute

Link to A Place or Spot on the Same Page

An On-Page Named Anchor Text Link will produce a link only to somewhere within the page you are on.  The name attribute anchor looks like this, part 1: <a name=”html Tutorial Videos”> and the link to it, part two:  <a href=”#html Tutorial Videos”>  Look just below this, to the picture of the html tutorial products (4 pictures in a row).  Just below the first product on the left, you will see the words “html Tutorial Videos.” That is what this is linked to. Note that when you clicked on that link, the resulting name anchor text  ended up at the very top of your browser window after the click.

Usually this technique for anchoring is used if you have a lot of content on a web page and want to allow users the ability to quickly access the pertinent information somewhere on the page.  Oftentimes it is used on FAQ pages, or for a Table Of Contents, etc.

1.)  The application has two steps, first, find the text or phrase you want to anchor to on the page, and place the the following html around it.

<a name=”your selected anchor text here”>

So, you are placing this html    <a name=”your selected text here”>    to create the actual anchor point on the page.  Or, the final destination for the link’s selection.

2.)  Then, take the word or text that you are using to link from and place this html on the page where you want the link to appear.

<a href=”#your selected anchor text here”></a>

When you use the <a href=”#your selected text here”> you are using this to point to the actual anchor or name attribute.

When developing inbound and outbound links, or any hyperlink for that matter, the Anchor Text is the most important aspect for Search Engine Optimization (SEO) purposes. It is very important to use relevant keywords for where the user is to be directed.

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This Keyword Optimization will serve two purposes:

1. The user gains an idea as to what to expect at the other end of the Anchor Text link.
2. Search engine rankings will be improved because of the text’s relevance.

The following criterion is important when developing a Hyperlink’s Anchor Text.

1. Keyword Relevance of anchor text
2. Topical Relevance of anchor text
3. Quality Information at the other end of the Anchor Text Link.

All three of the above are very important. The Keyword Relevance of your anchor text is the most [Read more →]

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Anchor Text Link

A NOTE BEFORE WE BEGIN:

For Search Engine Optimization (SEO) purposes you need to decide what URL Protocol you will use in all of your Anchor Text Links. Learn to use ‘one’ URL protocol form or the other for all future web development purposes.

This is a very important point for search engine rankings. Basically it boils down to consistency in link saturation. Here are your choices:

http://www.yourdomain.com

“OR”

http://yourdomain.com

For instance, if you have 20 backlinks to your site and 10 of these inbound links have the (www) in them and the other 10 inbound text links do not have (www) in them, then for search engine purposes you have diluted or split your “inbound vote of confidence.”

You need to guide those who are linking back to you (backlink), and also focus your internal linking structure with consistent URL protocol addresses.

Another Quick Point: Do not just develop backlinks that point [Read more →]

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Define URL: URL Definition

URL is an Acronym for “Uniform Resource Locator”

To Help Define URL, it is an address for a web page or blog page, or for that matter, any page on the Internet. I know that this will be a simplistic URL definition, but think of it as a page in a book. Go to page 53. Page 53 is the address (URL) for the information, pictures, text, or short story, etc., that you are looking for (thus, being searched). I could use other examples, but this should be adequate.

Now, to define the URL address, it might be the address of a Web site’s Home Page, Contact Page, Sitemap, Image File or any of the inside pages, sub pages, or directories of a website. Another useful, but not great analogy, would be to think of the Internet as one “Big Book” with lots of “Sections” (Websites, Blogs, etailers, etc.). There’s a “URL address” for each and every page.

When visiting a webpage, or blog page, glance up to the address bar in your browser. As you click through from one page to the next, you will see that the URL address changes.

Dissecting the URL: Definition of a URL – Examples:

MEDICAL ETHICS
Image complements of http://geochristian.wordpress.com/

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(URL)
Actual:

1. The beginning of the URL http address indicates what protocol is being used:

http://

or

http://www.

(Both protocols in the above examples will work) “but,” start to prefer
just http://, it is easier and the (www.) is implied.

IMPORTANT: Learn to use ‘one’ URL protocol form or the other for all your future web development purposes, this could be very important with regard to search engine rankings. This is a saturation issue. You need to guide those [Read more →]

Tags:   Finite groups · Group theory · HTML · Human Interest · Identifiers · INTERNET URL EXAMPLE · Mathematics · mp3 · regular web surfing · search engine · search engine rankings · Technology/Internet · Uniform Resource Identifier · Uniform Resource Locator · URI · URL · web development purposes3 Comments